Can clean coal be Lorax-clean? Dr. Seuss’ people say no.

From the New York Times:

The company that protects the copyrights on the works of Theodor Geisel, better known as the children’s book author Dr. Seuss, has sent a cease-and-desist letter to a Massachusetts company looking to get into the coal business under the name Lorax — the title character of a story published in 1971.

“There’s no reason for them to use the term,” said Karl ZoBell, the longtime lawyer for Dr. Seuss Enterprises, “except to purloin the good will attached to the book and use it for a company that appears to be the opposite of everything the book is about.”

Read the rest of the article: http://greeninc.blogs.nytimes.com/2010/02/02/of-dr-seuss-and-coal-gasification/